A statement that identifies a well-defined target market; specific customers' needs, wants, and preferences; and what the product will be and do to satisfy consumers is referred to as a new product's or service's
A)protocol.
B)proposition.
C)modus operandi.
D)formula.
E)methodology.

Question

Quizplus · Accepted Answer

A protocol is a statement that outlines the target market, customer needs, and the product's features and benefits to satisfy those needs.

A Statement That Identifies a Well-Defined Target Market; Specific Customers