_______ is an important structural decision and resultant separate activities need to be coordinated and integrated back together as a whole so the business functions effectively.
A) Diversification
B) Broadening
C) "Preferencing"
D) Differentiation

Question

Quizplus · Accepted Answer

Differentiation is the process of creating a unique product or service to distinguish it from others in the market. This is an important structural decision that requires careful coordination of separate activities (such as product design, marketing, and sales) so they work together effectively. Failure to integrate these activities can result in inefficiencies, inconsistencies, and ultimately, a failure to meet customer needs and expectations.

_______ Is an Important Structural Decision and Resultant Separate Activities