As per the _____method,in order to establish scales of customer preferences individuals in a group are each given a stack of cards with an object or idea on each card.
A) derivative
B) conceptual
C) DEA
D) Q-sort

Question

Quizplus · Accepted Answer

The given method describes the Q-sort method of establishing scales of customer preferences. In this method, individuals rate various objects or ideas by sorting them into different piles ranging from most to least preferred.

As Per the _____Method,in Order to Establish Scales of Customer