Which of the following characterizes a globally aware manager?
A) Using one's home culture's values alone to market one's products in foreign countries
B) Accepting the cultural ways of another individual as his or her own
C) Tolerating cultural differences and allowing others to be different and equal
D) Discarding one's home culture's standards to adopt the global cultural standards
E) Controlling any influences that the global cultural standards may have on the marketing process

Question

Quizplus · Accepted Answer

Tolerance is understanding cultural differences and accepting and working with others whose behaviors may be different from yours. You do not have to accept as your own the cultural ways of another, but you must allow others to be different and equal.

Which of the Following Characterizes a Globally Aware Manager