When a successful firm exhibits resource immobility,
A) It has difficulty redeploying resources to respond to strategic needs.
B) Resource differences between the firm and a rival are hard to replicate.
C) The likelihood of competitive advantage is lessened.
D) Resource differences between the firm and a rival are easy to replicate.

Question

Quizplus · Accepted Answer

In a resource based view the second assumption-resource immobility-is that resources tend to be "sticky" and don't move easily from firm to firm. Because of that "stickiness", the resource differences that exist between firms are difficult to replicate and, therefore, can last a long time.

When a Successful Firm Exhibits Resource Immobility