In the context of developing persuasive messages,the process of understanding the needs and values of others
A) is simple and happens quickly.
B) requires a strong listening orientation.
C) is a part of the FAIR test.
D) is done after message structuring.
E) has little effect on persuasiveness.

Question

Quizplus · Accepted Answer

Many effective business communicators spend weeks and months learning about their target audiences,gathering information,and piecing together persuasive messages.Understanding the needs and values of others is not simple.It requires a strong listening orientation.

In the Context of Developing Persuasive Messages,the Process of Understanding