A colleague asks you for advice on how to understand the audience of his persuasive message.Which of the following pieces of advice will you offer?
A) Focus on their values but not their needs.
B) Ask as few questions as possible to avoid annoying them.
C) Wait until the message is perfected before choosing the right audience.
D) Consider the psychological principles that impact people's decisions.
E) Use the FAIR test to conduct audience analysis.

Question

Quizplus · Accepted Answer

Understanding the needs and values of others is not simple.It requires a strong listening orientation.You will need to ask lots of questions to get beyond a surface understanding about the hopes,expectations,and hidden assumptions of your target audiences.In addition to understanding the needs and values of your target audience,you should consider the psychological principles that impact how people are influenced.

A Colleague Asks You for Advice on How to Understand