A salesperson who wants to make effective use of handouts during his or her sales presentation should:
A)avoid having any white space.
B)let the goal of the presentation determine what information should be included in the handout.
C)remember information overload is better than information underload.
D)use text rather than graphics whenever possible.
E)use homemade-appearing handouts to avoid appearing too sophisticated.

Question

Quizplus · Accepted Answer

The salesperson should let the goal of their presentation determine what information should be included in the handout, ensuring it is relevant and effective in supporting their message. A, C, D, and E are all incorrect because having white space can make the handout more visually appealing, information overload can be overwhelming and confusing, graphics can often be more effective than text, and homemade-appearing handouts can appear unprofessional.

A Salesperson Who Wants to Make Effective Use of Handouts