What should be the first step before taking a big idea to a foreign market?
A) making connections
B) test marketing
C) research
D) sampling

Question

Quizplus · Accepted Answer

The first step before taking a big idea to a foreign market should be thorough research. This should include researching the target country's culture, customs, regulations, and potential competitors. This information will help determine whether the idea is viable in the target market and what modifications may be necessary for success. Making connections and sampling may come later in the process, but test marketing should not be the first step.

What Should Be the First Step Before Taking a Big