No single measure can fully capture the scope of salesperson effectiveness.

Question

Quizplus · Accepted Answer

Salesperson effectiveness can be measured by a combination of factors such as sales volume, customer satisfaction, market share, profitability, and overall performance. No single measure can provide a complete picture of their effectiveness, as different salespeople may excel in different areas. Therefore, a comprehensive evaluation should consider multiple metrics to get a more accurate and balanced assessment.

No Single Measure Can Fully Capture the Scope of Salesperson