Sharon had a major argument with Terence,her 50-year-old general manager in her previous company,whom she perceives as being arrogant and snobbish.Following the argument,she quit her job,and found a job in another company,and is currently working under Ian,who is about the same age as Terence.She now feels that Ian is also arrogant and snobbish.According to the biases and heuristics in decision making,it can be concluded that Sharon is likely to employ _____ in this scenario.
A)availability heuristic
B)representativeness heuristic
C)base rate neglect
D)hindsight bias

Question

Quizplus · Accepted Answer

Sharon is most likely using the representativeness heuristic, where she is making judgments about Ian based on her experience with Terence because they are both general managers around the same age. This means she is assuming that all general managers of that age are arrogant and snobbish, which is a cognitive bias. The availability heuristic involves making judgments based on the most easily available information from memory, which is not evident in this scenario. Base rate neglect involves ignoring statistical probabilities, and hindsight bias involves believing that an event was predictable after it has already occurred, neither of which apply to this scenario.

Sharon Had a Major Argument with Terence,her 50-Year-Old General Manager