Gwyneth views the exceptional ratings of a pair of jeans on an online shopping website and decides to purchase it over the weekend.However,her friend who has a similar pair of jeans complains about the poor quality of the material,which prevents Gwyneth from making the online purchase.According to the biases and heuristics in decision making,it can be concluded that Gwyneth mirrors _____ in this scenario.
A)confirmation bias
B)hindsight bias
C)the base rate neglect
D)the hemispatial neglect

Question

Quizplus · Accepted Answer

Gwyneth's decision is influenced by the base rate neglect, a cognitive bias where individuals ignore or undervalue the base rate information (general information or statistical data) and focus on specific information or personal accounts. In this scenario, she disregards the overall positive reviews (base rate information) of the jeans on the website and instead is swayed by her friend's negative experience (specific information).

Gwyneth Views the Exceptional Ratings of a Pair of Jeans