A product line is a group of products that are closely related for which of the following reasons?
A)Products share the same product managers.
B)Products all function in a similar manner and provide similar benefits.
C)The same company developed the idea for each product.
D)Products are all sold under the same brand name.

Question

Quizplus · Accepted Answer

A product line is a group of products that are closely related because they share similar functions and provide similar benefits to customers. This allows the company to cater to a particular market segment and leverage their existing brand name and reputation. While having the same product managers, company origin, or brand name can be additional factors for product line determination, they are not the main reason why products are grouped together.

A Product Line Is a Group of Products That Are