Which lifestyle focuses on the difficulty in classifying consumers into lifestyle groupings?
A) component lifestyle
B) consumer sophistication and confidence
C) poverty of time
D) self-fulfillment

Question

Quizplus · Accepted Answer

Component lifestyle emphasizes individualism and the unique combinations of activities, interests, and opinions that create each person's lifestyle. This makes it difficult to classify consumers into broad lifestyle groupings. Consumer sophistication and confidence, poverty of time, and self-fulfillment are other lifestyle categories that have different focuses and do not necessarily make it more difficult to classify consumers.

Which Lifestyle Focuses on the Difficulty in Classifying Consumers into Lifestyle