Social perceived risk relates to ________.
A) whether the good or service will perform as expected
B) whether the good will hurt the purchaser
C) peer opinion of the good or service
D) the amount of effort needed to make a purchase

Question

Quizplus · Accepted Answer

Social perceived risk refers to how others will view the purchase decision, such as whether peer opinion will be positive or negative. It is not directly related to concerns about the performance or safety of the product, nor is it related to the effort required to make a purchase.

Social Perceived Risk Relates to ________