Which of the following describes two of the primary objectives of promotion?
A) Positioning and communicating information
B) Positioning and developing new uses for products
C) Developing new uses for products and communicating information
D) Adding value to a product and eliminating competition
E) Controlling sales volume and eliminating competition

Question

Quizplus · Accepted Answer

Promotion primarily aims to position a product or brand in the minds of the target audience and effectively communicate its benefits and features to them. These two objectives work together to create awareness and interest in the product, ultimately leading to increased sales.

Which of the Following Describes Two of the Primary Objectives