Which is usually the first step in the marketing strategy that allows marketers to focus efforts on a particular group of people or organizations?
A) Distribution
B) Product differentiation
C) Target market selection
D) Pricing
E) Integration

Question

Quizplus · Accepted Answer

Target market selection is usually the first step in the marketing strategy as it determines who the product or service is intended for and allows marketers to focus their efforts on meeting the needs of that particular group of people or organizations.

Which Is Usually the First Step in the Marketing Strategy