Those who relate psychoanalytic theory to consumer behavior believe that consumers know why they want the products they wish to buy.

Name: Those who relate psychoanalytic theory to consumer behavior believe that consumers know why they want the products they wish to buy.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Psychoanalytic theory suggests that consumer behavior is influenced by unconscious motives and desires, meaning consumers may not fully understand the underlying reasons for their purchasing decisions.

Those Who Relate Psychoanalytic Theory to Consumer Behavior Believe That