Which of the following is one of the five major factors identified by Robert Smith that refers to ads that contain different ideas or switch from one perspective to another?
A)Elaboration
B)Synthesis
C)Flexibility
D)Relevance
E)Artistic value

Question

Quizplus · Accepted Answer

The factor identified by Robert Smith that refers to ads that contain different ideas or switch from one perspective to another is flexibility. Elaboration refers to the amount of detail and information contained within an ad, synthesis refers to the combination of elements to create something new, relevance refers to how closely the ad relates to the target audience, and artistic value refers to the aesthetic quality of the ad.

Which of the Following Is One of the Five Major