Ads are often called _____.
A) animatics
B) heuristics
C) creative
D) art infusions
E) mnemonics
Correct Answer:
Verified
Q35: Pluto Inc., a cosmetics company, hired a
Q36: Which of the following statements about creative
Q37: Which of the following is one of
Q38: A study by Elizabeth Hirschman that examined
Q39: According to D'Arcy Masius Benton & Bowles's
Q41: An idea develops during the _ step
Q42: According to Young's model of the creative
Q43: The rationalists of creative advertising argue that:
A)all
Q44: According to Young's and Graham Wallas' versions
Q45: The _ step of Young's creative process
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