What is the process of changing behaviour by changing the consequences that follow behaviour?
A)consequential modification
B)behavioural substantiation
C)valence manipulation
D)reinforcement

Question

What is the process of changing behaviour by changing the consequences that follow behaviour?
A)consequential modification  
B)behavioural substantiation  
C)valence manipulation  
D)reinforcement

Quizplus · Accepted Answer

The process of changing behavior by changing the consequences that follow behavior is called reinforcement. This can involve adding a positive consequence (positive reinforcement) or removing a negative consequence (negative reinforcement) in order to increase the likelihood of the behavior being repeated in the future. Reinforcement is a fundamental concept in behaviorism and can be used to shape a wide range of behaviors, both in individual and group contexts.

What Is the Process of Changing Behaviour by Changing the Consequences