Which of the following is true of determinant criteria?
A) They do not change with circumstances.
B) They cannot be established by statistical methods.
C) They depend on the situation in which a product is consumed.
D) They are easier to establish when several attributes are important.

Question

Quizplus · Accepted Answer

Determinant criteria depend on the situation in which a product is consumed. They may change depending on various factors such as context, culture, and individual preferences.

Which of the Following Is True of Determinant Criteria