Which of the following terms best completes the sentence,'The first level of social commerce strategy is to utilize ______,encourage it,and facilitate it with social sharing and shopping functionalities customers want.'?
A)Review aggregation.
B)Social shopping.
C)User-generated content.
D)Social commerce sharing.
E)None of these.

Question

Quizplus · Accepted Answer

User-generated content is the correct term to complete the sentence. It refers to any form of content, such as images, videos, text, and audio, that has been posted by users on online platforms. Encouraging and facilitating user-generated content with social sharing and shopping functionalities is a foundational strategy in social commerce, as it leverages the authentic experiences and opinions of customers to attract and engage others.

Which of the Following Terms Best Completes the Sentence,'The First