Which of the following statements about spot advertising is true?
A)Spot advertising is subject to less commercial clutter than network advertising.
B)Spot advertising is confined to station breaks between programs on network-originated shows.
C)In terms of the communications process,spot advertising is easier to decode than network advertising.
D)Only local advertisers use spot advertising.
E)None of the above statements about spot advertising is true.

Question

Quizplus · Accepted Answer

Spot advertising is not necessarily subject to less commercial clutter than network advertising, as it depends on the individual station and program. Spot advertising can be aired during both network and local programming, not just station breaks between programs on network-originated shows. There is no significant difference in the ease of decoding between spot and network advertising. National advertisers also use spot advertising, not just local advertisers.

Which of the Following Statements About Spot Advertising Is True