_____ is the term used for local television station commercials in which the various individual stations negotiate directly with the advertisers.
A)Network advertising
B)Spot advertising
C)Regional advertising
D)Syndication
E)Sponsorship

Question

Quizplus · Accepted Answer

Spot advertising refers to local television station commercials in which the various individual stations negotiate directly with the advertisers. Network advertising, on the other hand, involves national advertising that is sold by a network's sales department rather than individual stations. Regional advertising targets a specific geographic region, while syndication refers to the licensing of media content for distribution and broadcast by third-party media organizations. Sponsorship is an advertising technique where an advertiser supports a particular event or organization in exchange for promotional benefits.

_____ Is the Term Used for Local Television Station Commercials