One tactic used by TV networks to hold viewers' attention and inhibit zapping is to:
A)increase the number of commercials during a break
B)shorten the commercial breaks
C)create "hybrid" pod commercial breaks that are part promotion and part ads
D)convince advertisers to be the sole sponsor of a show like Hallmark does
E)change the standard commercial format to 10-seconds

Question

Quizplus · Accepted Answer

Creating "hybrid" pod commercial breaks that are part promotion and part ads makes it more difficult for viewers to differentiate between the two and encourages them to stay tuned in.

One Tactic Used by TV Networks to Hold Viewers' Attention