The purpose of the dramatization technique is to present scientific/technical information or laboratory studies to support the advertising claim.
Correct Answer:
Verified
Q12: While the body copy is usually the
Q16: The layout of a print ad determines
Q17: Only 20 percent of readers go beyond
Q18: Price appeal ads are often used by
Q20: A transformational advertisement must connect the audience
Q20: It has been suggested that advertising targeted
Q22: An ad for Sylio, a prescription medicine
Q24: Which of the following statements is true
Q28: Advertising appeals that focus on functional or
Q35: Purchase motives such as convenience, comfort, economy,
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents