A solicited sales communication ________.
A) is a response to a request for sales information
B) is also called a "cold-call sales message"
C) tends to reduce the audience's desire to comply with your request
D) does not require you to reduce the audience's resistance to the sales message
E) is written to an audience that is not interested in your product

Question

Quizplus · Accepted Answer

A) Solicited sales messages are those you send to audiences who did request your information. Although these audiences are interested in your product, you may have to overcome their resistance if the price is more than they predicted or if the item does not fulfill all of their needs.

A Solicited Sales Communication ________