Stimulating buzz,creating curiosity and excitement,and providing opportunity for involvement are all objectives for the IMC tool of ________.
A) packaging
B) guerilla marketing
C) advertising
D) sales promotion
E) public relations

Question

Quizplus · Accepted Answer

Guerilla marketing aims to create buzz, curiosity, and excitement through unconventional and engaging marketing tactics, often involving direct consumer interaction.

Stimulating Buzz,creating Curiosity and Excitement,and Providing Opportunity for Involvement Are