In Digital Form,spam Is the New Manifestation of Junk Mail.
In digital form,spam is the new manifestation of junk mail.
The CAN-SPAM legislation passed in 2003 requires that marketers use an accurate and verifiable return e-mail address,be transparent about the nature of the e-mail content,provide opt-out options and act on such requests or face stiff penalties.
Our advice is to stay away from the low-cost temptations of bulk-email because the quickest way to get flamed and damage your brand name is to start sending out bulk emails to people who do not want to hear from you.
Products that are higher priced,complicated to use,or require demonstration are heavily dependent on personal selling in order to close the deal.