At the most fundamental level,a consumer buys a product to obtain which of the following?
A)status
B)its core benefit
C)its implicit benefit
D)a lifestyle enhancement

Question

Quizplus · Accepted Answer

The core benefit of a product refers to the main reason why a consumer buys it, such as to fulfill a specific need or solve a problem. While status, implicit benefits, and lifestyle enhancements may be factors that influence a consumer's decision to buy a product, they are not the primary reason why they want to obtain it.

At the Most Fundamental Level,a Consumer Buys a Product to Obtain