Which of the following is an inference-based process of transforming data into useful information?
A) data analytics
B) marketing measurement
C) marketing metrics
D) advertising measurement
E) key performance indicators

Question

Quizplus · Accepted Answer

Data analytics involves transforming raw data into useful information by applying statistical and analytical techniques to derive insights and make informed decisions. The other options listed are related to measuring and tracking specific aspects of marketing and advertising performance, but do not necessarily involve the same level of data analysis and interpretation as data analytics.

Which of the Following Is an Inference-Based Process of Transforming