AMF Research Group must guard against problems during the implementation phase of marketing research for its clients. Which of the following should AMF Research Group avoid doing at the implementation phase?
A)interacting with respondents
B)providing incorrect answers
C)allowing unexpected research outcomes
D)interpreting the findings
E)reporting the findings

Question

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The Answer of AMF Research Group must guard against problems during the implementation phase of marketing research for its clients. Which of the following should AMF Research Group avoid doing at the implementation phase?
A)interacting with respondents
B)providing incorrect answers
C)allowing unexpected research outcomes
D)interpreting the findings
E)reporting the findings

AMF Research Group Must Guard Against Problems During the Implementation