Consumers are quite selective about messages they receive. Consumers perceive messages that
A) are easy to see or hear
B) they want to remember
C) are in their face
D) are in line with their needs
E) appeal to the real self

Question

Quizplus · Accepted Answer

Consumers are more likely to perceive messages that align with their needs, as these messages are relevant and meaningful to them.

Consumers Are Quite Selective About Messages They Receive