Sally selected ________ advertising because it is relatively inexpensive, faces little competition for customers' attention, and is subject to high repeat exposure.
A) outdoor
B) magazine
C) television
D) online
E) radio

Question

Quizplus · Accepted Answer

Outdoor advertising, such as billboards, is relatively inexpensive compared to other forms of advertising like television or magazine ads. Additionally, there is usually little competition for customers' attention since there are generally fewer billboards in a specific area. Lastly, outdoor advertising is subject to high repeat exposure, meaning people are likely to see the same ad multiple times if they travel the same route frequently.

Sally Selected ________ Advertising Because It Is Relatively Inexpensive, Faces