Upon registration, freshmen at Drew University are assigned a notebook computer. Professors have them purchase software instead of textbooks for classes. This illustrates how _____ forces in the macroenvironment can affect college-textbook publishers.
A) demographic
B) political and legal
C) technological
D) social and cultural
E) economic

Question

Quizplus · Accepted Answer

The assignment of notebook computers to freshmen and the shift from traditional textbooks to software for classes at Drew University illustrate the impact of technological forces on the macroenvironment affecting college-textbook publishers. This change reflects how advancements in technology and the adoption of digital tools and resources in education are influencing the demand for traditional textbooks.

Upon Registration, Freshmen at Drew University Are Assigned a Notebook