Match each definition with the appropriate term :
-They are concerned with safety and security, focus on meeting needs rather than fulfilling desires, are brand loyal, and purchase discounted products.
A) Innovators
B) Thinkers
C) Achievers
D) Experiencers
E) Believers
F) Strivers
G) Makers
H) Survivors
Correct Answer:
Verified
Q205: _ is used for products that are
Q206: _ occurs when consumers engage in habitual
Q207: Match each definition with the appropriate term
Q208: Match each definition with the appropriate term
Q209: Match each definition with the appropriate term
Q211: Match each definition with the appropriate term
Q212: Match each definition with the appropriate term
Q213: Match each definition with the appropriate term
Q214: Match each definition with the appropriate term
Q215: What are reference groups?
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