Match each definition with the appropriate term :
-They are goal-oriented, conservative consumers committed to career and family. They favor established, prestige products that demonstrate success to peers.
A) Innovators
B) Thinkers
C) Achievers
D) Experiencers
E) Believers
F) Strivers
G) Makers
H) Survivors
Correct Answer:
Verified
Q202: The VALS 2 psychographics group that consists
Q203: The VALS 2 psychographics group that is
Q204: _ is used for high-involvement purchases and
Q205: _ is used for products that are
Q206: _ occurs when consumers engage in habitual
Q208: Match each definition with the appropriate term
Q209: Match each definition with the appropriate term
Q210: Match each definition with the appropriate term
Q211: Match each definition with the appropriate term
Q212: Match each definition with the appropriate term
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