The level of strategy concerned with the question 'What business are we in?' is known as:
A) corporate-level strategy
B) business-level strategy
C) functional-level strategy
D) global strategy
E) a competitive plan

Question

Quizplus · Accepted Answer

Corporate-level strategy focuses on the overall scope and direction of the corporation and the way in which its various business operations work together to achieve particular goals. This includes decisions about the industries and markets in which the corporation competes, essentially answering the question "What business are we in?"

The Level of Strategy Concerned with the Question 'What Business