A data warehouse is the old name for what are now called data marts?
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Q8: Generally, CRM is technologically driven, or at
Q9: With SaaS, the database and applications are
Q10: Company touch points generally do not include
Q11: Customer Contact Centers handle incoming telephone calls,
Q12: Touchpoints are any point of contact that
Q14: Customer Lifetime Value is the introduction, growth,
Q15: A Chief Privacy Officer maintains security of
Q16: When a customer "opts-in" they are allowing
Q17: Customization exists when a manufacturer designs a
Q18: RFM in the area of CRM refers
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