The primary role of a salesperson practicing trust-based relationship selling is to make calls and close sales.

Question

Quizplus · Accepted Answer

The primary role of a salesperson practicing trust-based relationship selling is to build long-term relationships with customers based on trust, rather than solely focusing on making sales. Building trust involves understanding the customer's needs and providing tailored solutions, being proactive in communication and follow-up, and seeking to add value beyond the initial sale. While closing sales is still an important part of the process, it is not the sole focus.

The Primary Role of a Salesperson Practicing Trust-Based Relationship Selling