According to social judgment theory, the further away someone's position is from the
anchor attitude, the less likely persuasive attempts will be successful.

Question

Quizplus · Accepted Answer

This is true according to social judgment theory, which proposes that people evaluate persuasive messages based on how close they are to their preexisting attitudes or anchor positions. The further away a message is from their anchor, the less likely they are to be persuaded by it. This is known as the "latitude of acceptance" and "latitude of rejection."

According to Social Judgment Theory, the Further Away Someone's Position