If price is one of your strong selling points, you should
A) give it a position of prominence, such as in the headline or as the last item in a paragraph.
B) mention special offers, such as volume discounts, before actually stating the price.
C) compare the price to the cost of some other product or activity ("This exercise equipment costs less than a health club membership").
D) break the total price into smaller units ("Just six easy payments of $19.95 each will bring you this lovely collector's item").

Question

Quizplus · Accepted Answer

By giving price a position of prominence, such as in the headline or as the last item in a paragraph, it will grab the attention of price-sensitive customers and communicate the value upfront.

If Price Is One of Your Strong Selling Points, You