Co-branding or alliance branding can take the following forms, except:
A) flanker brand.
B) ingredient brand.
C) cooperative brand.
D) complementary brand.

Question

Quizplus · Accepted Answer

All of the options provided are valid types of co-branding or alliance branding, except for flanker brand. Flanker brand is a type of brand extension where a company introduces a new brand with the intention of capturing market share from competitors.

Co-Branding or Alliance Branding Can Take the Following Forms, Except