Intel Pentium processors placed inside of computers is a form of:
A)ingredient branding.
B)flanker brand.
C)cooperative branding.
D)complementary branding.

Question

Quizplus · Accepted Answer

Intel Pentium processors are a form of ingredient branding, as Intel is a well-known brand that is used as a component within another product (in this case, a computer). The use of the Intel Pentium brand helps to signal quality, reliability, and performance to consumers.

Intel Pentium Processors Placed Inside of Computers Is a Form