According to Lin, social capital adds value in these ways:
A) provides information, gives opportunity to influence, lends social credential, reinforces image.
B) increased customer feedback, more effective CRM systems, lower customer acquisition costs.
C) greater employee engagement, better long range planning.
D) more opportunity to influence, more effective CRM, increased customer feedback in B2C situations.
E) increased human capital, lower costs for physical capital, reduced supplier power.

Question

Quizplus · Accepted Answer

Lin explains that social capital provides information, gives opportunities to influence, lends social credential, and reinforces image.

According to Lin, Social Capital Adds Value in These Ways