A primary activity in a value chain is best described as
A) an activity that uses only raw materials.
B) an activity that involves customer service and sales.
C) an activity that requires the use of information systems.
D) an activity that value is directly added to a product.
E) the first activity in which value is created.

Question

Quizplus · Accepted Answer

A primary activity in a value chain is an activity in which direct value is added to a product or service, such as production, marketing and sales, and customer service. Other activities, such as logistics and procurement, are considered support activities. Therefore, choice D is the best answer as it directly addresses the definition of primary activities.

A Primary Activity in a Value Chain Is Best Described