The pyramid of needs exposed drives or basic needs that people must satisfy before they can move up to the next level. Persuaders exploit these needs to accomplish which of the following?
A) Sell products that promise sexual prowess.
B) Get votes using threat appeals.
C) Enlist members to join exclusive clubs.
D) None of the above.

Question

Quizplus · Accepted Answer

Persuaders often exploit basic human needs, as outlined in Maslow's hierarchy of needs, to influence behavior. This can include selling products that promise to enhance sexual prowess (appealing to physiological and esteem needs), using threat appeals to secure votes (targeting safety needs), and enticing people to join exclusive clubs (appealing to belongingness and esteem needs).

The Pyramid of Needs Exposed Drives or Basic Needs That