Which of the following major segmentation variables for business markets is considered an operating variable?
A) company size
B) specific application
C) attitudes toward risk
D) customer capabilities
E) power structure

Question

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The Answer of Which of the following major segmentation variables for business markets is considered an operating variable?
A) company size
B) specific application
C) attitudes toward risk
D) customer capabilities
E) power structure

Which of the Following Major Segmentation Variables for Business Markets