Dalton discovered that using garlic salt on a regular hamburger made the hamburger taste more like steak.He could then use a less expensive meat for the "smoked steak" sandwich that he sold.This is an example of a(n) _____ innovation.
A) radical
B) discontinuous
C) architectural
D) component

Question

Quizplus · Accepted Answer

The innovation described is a component innovation, as it involved making a small but significant change to an existing product (adding garlic salt to a burger) in order to create a new and improved version of it (a "smoked steak" sandwich made with cheaper meat). It is not radical or discontinuous, as it does not involve a complete reimagining or restructuring of the product, nor is it architectural, as it does not involve changing the underlying design or framework of the product.

Dalton Discovered That Using Garlic Salt on a Regular Hamburger